Fact Based List:

Top 5 Print Ad Pharma Companies (Dollars): Jan. – June 2013

  1. Johnson & Johnson– $20 MM (+67%)
  2. Forest Laboratories – $9 MM (-63%)
  3. Pfizer – $8 MM (+4%)
  4. Novartis - $6 MM (-7%)
  5. Ironwood Pharmaceutical and Forest Pharmaceuticals – $5 MM (N/A)

Source: Kantar Media Healthcare Research, August 15, 2013
Source URL: http://www.kantarmedia-healthcare.com/johnson-and-johnson-sp...