Accenture: Five Digital Medicaid Consumer Myths You Can’t Afford to Believe
Submitted By Clive Riddle, Created 09/29/2017 - 12:37
- The Medicaid population does not use digital tools.
- The Medicaid population does not use “digital” channels to research, discover and explore care options.
- When making healthcare decisions, the Medicaid population considers healthcare cost, access and quality just like the non-Medicaid population.
- The Medicaid population is not motivated by the same incentives and advertisements as the non-Medicaid population, limiting the ability for payers and providers to change behavior.
- The Medicaid population is not concerned with the cost of its statesponsored care.
Source: Accenture: Debunking Myths About the Digital Medicaid Consumer.
Source URL: https://www.accenture.com/t20170918T022948Z__w__/us-en/_acnm...