Becker's Megan Wood: 12 statistics on social media's presence in the healthcare space

1. 40%+ of consumers reported information they see via social media impacts how they handle their health
2. 18 and 24 years are twice as likely to use social medial for health conversations as those aged between 45 and 54 years
3. 90% of 18 and 24 years reported they trust medical information spread via social media
4. Of smartphone users, 19% have at least one health app on their phones
5. 41%of consumers reported social media may impact which physician or hospital they choose
6. 31% of healthcare institutions wrote up social media guidelines
7. 31% of provider use social media to network
8. 26% of hospitals use social media
9. 60% of physicians said social media enhances care
10. YouTube traffic to hospital sites has increased 119% year over year
11. 23% of drug companies have not dealt with social media security or privacy issues
12. Of all social media platforms, most hospitals use Facebook

Source: Becker's Spine Review
Source URL: http://www.beckersspine.com/orthopedic-spine-practices-impro...

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