Fact Based List:

TDWI Research: Top five reasons why companies want to use predictive analytics

The 8th Annual Predictive Modeling Web Summit will be held June 10, 2015

  1. predict trends
  2. understand customers
  3. improve business performance
  4. drive strategic decision-making
  5. predict behavior

Source: Forbes
Source URL: http://www.forbes.com/sites/forbesinsights/2015/01/05/why-yo...