Fact Based List:

Facebook Diabetes Groups: Analysis of Posts

Submitted by Clive Riddle on Wed, 02/16/2011 - 11:24


  1. 66% by individuals describing personal experiences with managing diabetes
  2. 29% of posts are by diabetic patients providing emotional support to others
  3. 27% feature promotional activity and first person testimonials around non-FDA approved products and services
  4. 24% represent sharing of personal information that is unlikely to be shared between patient and doctors
  5. 13% provide specific feedback to information requests by others

Notes: Above categories are not mutually exclusive- thus percentages total more than 100%. CVS Caremark and Brigham and Women's Hospital study of 15 diabetes-related Facebook sites with an average of 9,289 participants and 690 individual wall posts written by 480 users
Source: Employer Benefit News
Source URL: http://ebn.benefitnews.com/news/health-care-social-media-268...



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  1. Stephen Lamke (not verified) on Wed, 02/23/2011 - 13:01

    I believe we are going to see much more health care activity and data being generated via facebook.