2017 Social Media Predictions

Wed, 12/14/2016 - 20:01

Looking beyond just healthcare, what do experts see as major overall social media trends for 2017?

 

Anna Johansson writes in Forbes tells us five ways millennial social media habits will change In 2017:

eBizMBA provides rankings of webiste volume by various content categories, including healthcare. The3 eBizMBA Rank is "a continually updated average of each website's Alexa Global Traffic Rank, and U.S. Traffic Rank from both Compete and Quantcast."

Here are their top 15 healthcare websites as of October 1, 2016, with corresponding estimated inuqie monthly visitors:

While making the rounds in reviewing August reporting on healthcare social media, here's some selected items that caught the eye:

Last month, Symplur was again asked by the UK's PM Society for their 2016 Digital Awards in London to analyze and present the winner of the Social Media Pharma Company of the Year award. So what goes into determining a social media company of the year?

Here's four places to turn for current tips on Healthcare Social Media Issues:

SprocketRocket, the newsletter for the HealthSprocket site, has been published on a weekly basis for our community interested in healthcare lists, offering selected links to new and topical lists posted in Healthsprocket.

We are changing the format of the SprocketRocket list starting next week, on March 28th. SprocketRocket will become a shortened daily publication, offering one selected list in its entirety on most days, along with periodic postings from this SprocketBlog or occasional announcements.

The Health Care Cost Institute's State Health Policy Grant Program supported six independent research projects impacting cost and utilization, healthcare system transformation and ACA implementation, using the Institute's repository of commercial claims data for over 50 million insured Americans.

With no further adieu, here's the six projects, with links to the studies and excerpts of descriptions provided by HCCI:

Results were recently released from the NPR, RWJF and Harvard T.H. Chan School of Public Health survey: Patients' Perspectives on Health Care in the United States. The 42 page report detailing the survey responses and findings provides "in-depth study to assess the changing health care landscape in the two years since the Affordable Care Act took effect."

HealthTurnup is the website and newsletter dedicating to bringing healthcare professionals "healthcare news that's not quite right." Here's ten selected stories appearing in HealthTurnup during recent months:

1. NERD Lobbyists Push for Uncoordinated Care
2. Health Plan Behind New Hospital Ransomware Incidents